Emerging design brands Poliform and ItalKraft embark on furnishing large-scale developments in Miami and Beyond
“Miami is a city on the rise. With luxury real estate growing at a rapid pace, we see great potential for Poliform to expand our scope of work to multi-unit developments in the area. The partnership between Poliform and ItalKraft will further ascertain each of the brand’s growth in competitive and exciting markets, reaching new heights and new clients.” – Luca Bizi
Evolving from a small family-owned artisan shop dating back to 1942, the finesse and vigor in the Poliform name is the mirrored soul to a global heritage that was weaved out of a tapestry of intricate texture. Capitalizing on an enterprise of style and sophistication, the leading Italian furnishings manufacturer envisaged their destiny when establishing itself in the Italian Lombardy region of Brianza in 1970. Their initial area of product focus included furnishings and cabinetry systems for the home ranging from bookcases to accompaniments for bedroom’s, kitchen and wardrobe. With tacit market demands broadening the horizons of the company and the efficacious desires of their clients, Poliform inaugurated their oeuvre of sofas and armchairs in ‘2006. Priding itself on the execution of tailored detail, from the alignment of wood’s grain to clean lines in upholstery is what uniquely defines Poliform as a quintessential trailblazer. In partnership with some of the most significant designers in the industry, with the likes of Jean – Marie Massaud, Paola Piva and Marcel Wanders, each designer’s vision marries the sensibilities of luxury living with the ethos of the individual experience and customization of what Poliform’s legacy was built on.
People are now designing their homes with larger open spaces, which means environments must cater to a multitude of needs in a singular space; from dining, entertaining, lounging and working. “We’re seeing an increased demand for the best systems on the market. We wanted to offer an ultra-premium package, so we sought out Poliform. That’s where Poliform comes in – to meet that need. With a newly forged relationship, Poliform has the ability for expansion with larger scale- based developments in the Miami arena, a segment where the company has seen great success internationally, ” bespeaks founder and owner of ItalKraft, Alex Xakoustis.
With the specialty and superiority of ItalKraft’s designed kitchens, bathrooms, closet cabinetry and materiality, and Poliform’s extensive range of quality customizable furnishings and interiors, the marriage of the brand’s reinvigorates the marketplace into eminent developments and luxury properties -creating design solutions that add to the betterment of life. Bizi reiterates, “It’s not just about adding a new product to the home. It’s about educating customers how to execute an elevated design story of their lives.” Whether a wall system with a built-in pull-down desk, or an elegant kitchen from Italkraft with a Poliform marble snack table for entertaining while you cook, sophisticated environments, designer furniture, and high-quality furnishings is a new way of living and experiencing contemporary spaces.